GSMA
GSMA: The MMIX
Agency: Momentum
Role: Senior Creative + Design Director
The brief
Showcase the exciting fusion of tech and music at Mobile World Congress.
The response
A standalone event space that hosted talks, breakout sessions and a launch party.
My Role
Concepting the campaign.
Art direction/design of the visual identity.
Onsite art direction.
Oversight of all other comms in an ongoing project-lead capacity.











